I am a freelance Producer & production manager based in London with 9+ years experience in TV advertising, branded content and promos.

Hi, I’m Charmer - a freelance Producer and Production Manager specialising in commercials and branded content.

Most people know me as Charmer - it’s not just because I’m charming; it’s been my nickname since I was a teenager!

A smiling woman with sunglasses on her head and a red scarf, sitting outdoors in a park during fall, with trees and a person riding a bicycle in the background.

I work with agencies, brands, and production companies to bring projects smoothly from brief to delivery, handling everything from scheduling and budgeting to talent management and post. I’ve led shoots across the UK and internationally, managing productions from £50k to £1.8m, often with high-profile talent and fast-paced delivery timelines.

With a strong understanding of post-production and on-the-ground production needs, I keep things calm, clear, and collaborative ensuring directors and creatives can do their best work.

Available for freelance bookings in London, across the UK, or globally. Let’s make something great together.